Quantifying the effects of PR is difficult enough for any business, but Yext presents a unique challenge in that the company serves customers in virtually every industry across numerous geographies. Yext’s communications team was looking for a better way to understand the full effect of its efforts in a way that would meaningfully inform their communications strategy, and allow them to better quantify the effectiveness of their communications and report press coverage metrics. Yext partnered with Onclusive as their PR analytics solution to help them better understand the business outcomes of their public relations.
Download this case study to learn why Yext selected Onclusive as their PR analytics solution.
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