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Lauren Bauch Headshot

Lauren Bauch

Marketing Manager
Lauren Bauch is the Marketing Manager at Onclusive where she focuses on content creation, campaign execution and demand generation. Lauren has shaped her career by focusing on B2B marketing strategies and working with a number of industry-leading suppliers in the private and public sectors. Lauren received a bachelor's degree from Penn State University and her Master's from Belmont University. She enjoys skiing, hiking and yoga.

Resources by Lauren Bauch

Whitepapers  / July 22, 2021

How to Optimize Messaging and Soundbites to Drive Success

Clear and compelling messaging is essential to achieving impact with marketing, communications and branding. Strategic messaging enables you to create brand awareness, convey who you are as a business to your intended audience and develop the emotional connection that influences…

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Whitepapers  / June 17, 2021

PR Campaign Planning: Why Analytics is Key to Success

An impactful PR campaign can attract positive media attention and influence brand awareness, reputation and sales for your brand for years to come. However, to generate that level of clout, PR campaigns require more than just a press release, media…

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Webinars  / Webinar Date: July 15th, 2021

How to Optimize Messaging & Soundbites To Drive Success

Key messages are the essence of what you wish to communicate, serving as the foundation of your communications strategy and giving it focus and control. Successful brands put a lot of thought into their messaging, how they want to deliver…

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Webinars  / Webinar Date: June 10th, 2021

PR Campaign Planning: Why Analytics is Key to Success

As you plan PR campaigns beyond media relations to drive positive brand sentiment, target audience behavior and/or policy change, PR analytics data can help. Join Gemma Moroney of SHOOK, Alex Judd of Clarity PR and Greg D’Andrea of Onclusive as…

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Whitepapers  / May 13, 2021

Crisis Communications: Preparation and Management Essentials

While a corporate crisis can be one of the most difficult situations for PR pros to navigate, every company and every communications team must be prepared to handle one at any moment. Crises require rapid, carefully thought out and consistent…

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Whitepapers  / May 10, 2021

Technology News Releases: Can you get them noticed? Data says ‘yes.’

What makes a technology news release stand out in a sea of tech news? To find out, we partnered with Business Wire to analyze, measure and explore how news releases drive earned and syndicated media, along with social media engagement.…

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Webinars  / Webinar Date: March 18th, 2021

News Release Benchmarks for the Technology Industry

Onclusive & Business Wire Team Up to Identify Characteristics of a Winning News Release In a first-of-its-kind research study in 2020, we analyzed press releases across two dozen industries to better understand syndicated pick-up, social media engagement, and editorial coverage.…

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Whitepapers  / March 17, 2021

The Complete Guide to Building an Impactful Relationship with your PR Agency

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. A strong PR agency that aligns with and understands your…

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Webinars  / Webinar Date: March 25th, 2021

Webinar: The Growth PR Playbook

It’s been quite the year for PR professionals. We get it. Public Relations teams are focused on campaigns that are based on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and accelerate…

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