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Blogs  / April 30, 2014

Subtle Shots of Storytelling

I’ve been thinking a lot about storytelling and the strength of tiny tales. Small stories are kind of like taking a shot of [insert your preferred booze type here]. It may be little, but man can it pack a punch! In…

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Blogs  / September 24, 2013

5 ways we’re changing the PR conversation

Editor’s Note: The following post is the result of over a year’s worth of conversations between AirPR’s CEO Sharam Fouladgar-Mercer, CTO Raj Sathyamurthi, data scientist Patrick Liang, and myself. Additionally, many of the reflections and ideas in the post have…

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Blogs  / August 22, 2013

Van Halen’s “Public Relations”

Last week, just for fun, I was doing random searches for “Public Relations” pretty much anywhere I could. Google. Bing. Ask.com. Facebook. LinkedIn. YouTube. You name it. This activity may seem like an ardent waste of time, however, it is extremely important…

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Blogs  / May 30, 2013

Experience: the tailor to any saggy startup suit

There are good writers, great writers, and talented writers; then there are excellent communicators whose medium for connecting to the world happens to be writing. These last folks, if you can find them, are invaluable to the forward movement of…

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Blogs  / February 20, 2013

To seem less elusive, PR changes name to Tom

Tom McLeod is the personification of PR. In other words, if PR were encapsulated in a human being, Tom would be that person. Instead of a crotchety, aging man, unsure as to his ultimate fate (Are we dying? Why is…

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Blogs  / February 7, 2013

Entrepreneur Media’s Kara Ohngren talks startups, PR, and journalism

In the words of my dear friend and founder of Astrsk PR, Elliot Tomaeno: “This is the future, and we’re living in it. So deal with it.” This was his [indignant yet charming] response to a discussion we recently had…

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Blogs  / January 24, 2013

PR Entrepreneur Sabrina Horn dishes on the future of PR

A few weeks after our October 2012 launch, Sharam (AirPR’s CEO) received a LinkedIn message from someone at HORN requesting a meet and greet with [the one and only] Sabrina Horn. He showed me the email and we were both…

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Blogs  / January 3, 2013

What’s in a hyphenated last name? We sit down with Sharam Fouladgar-Mercer

Happy New Year! To kick off the amazing-ness that is sure to be 2013, I wanted to take a moment to say how grateful we are for all those who have supported the AirPR journey thus far. In case you…

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