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PR tips

Blogs  / August 16, 2017

This Is How PR Influencers Think You Should Be Using Data

We consider it one of our missions to help strip away the fear PR and communications strategists feel when their executives or clients ask for proof that what they’re doing is working. The PR metrics and PR data that are available…

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Blogs  / August 2, 2017

An Ode to the Authentic Brand

Public relations is a nebulous thing in terms of where it lives within an organization. Sometimes it sits within its own communications department, other times it’s a part of digital marketing (smart!), and rarely it falls under a brand strategy…

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Blogs  / May 18, 2017

The 7 Surprising Super Powers of PR

Historically, PR has been a bit of a black box in terms of how much it “helps.” That’s because the success of a PR campaign has been incredibly difficult to measure with any accuracy, until recently. We now have access…

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Blogs  / March 8, 2017

5 Quick Tips and Tools for Today’s PR Professional

One of the most exciting things about the current state of the PR industry is the vast amount of tools and solutions that are now available to us. Here are a few class-act tools and clever tips that will give…

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Blogs  / December 7, 2016

Be a Better Writer: Tips for PR Professionals

In a typical work day, how much time do you spend writing? Between drafting emails, fine-tuning pitches, and editing content, I’m sure that writing is a huge part of your day. While the PR Engineering team at Onclusive focuses on…

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Blogs  / August 3, 2016

How to Write a Press Release (That Doesn’t Get Deleted)

The press release has always been a go to staple in the PR pantry. It’s an ingredient nearly every PR pro busts out when they are looking to cook up something great. But if press releases are such key ingredients…

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Blogs  / March 21, 2016

Headshot Faux Pas: 10 Mistakes to Avoid

Can’t figure out why you’re not making any new connections? No one responding to your LinkedIn messages? Much like how the name of your company can repel even the most loyal customer or client, a bummer headshot can also “turn…

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Blogs  / February 29, 2016

6 Things You’ll Never Hear Today’s PR Pros Say

It’s like hearing a long-distance runner turn down a plate of pasta the night before a big race or witnessing Cookie Monster refuse a plate of his favorite cookies (chocolate chip). You just can’t imagine hearing certain things from certain…

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Blogs  / February 11, 2016

Romancing the C-Suite: How to Communicate Results That Resonate

Do you remember the first time you reported PR results to a C-suite executive? With sweaty palms, a beating heart, and just enough adrenaline to make you trip over your words, it’s really not that different than being in love,…

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