Whitepapers  / May 10, 2021

Technology News Releases: Can you get them noticed? Data says ‘yes.’

What makes a technology news release stand out in a sea of tech news?

To find out, we partnered with Business Wire to analyze, measure and explore how news releases drive earned and syndicated media, along with social media engagement. The team first analyzed cross-industry releases before drilling down into industry verticals.

Based on the data, Onclusive determined differences in technology news distribution strategies and consumption by consumers and journalists as compared to other industry news releases.

Download our whitepaper to uncover five key questions technology PR teams should ask themselves to improve the effectiveness of their releases.