Sector Scan Report: Automotive

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Our recent social listening report hones-in-on the fast-paced, ever-evolving automotive industry.

 

With automotive brands in Europe and Asia emerging as viable alternatives for affordable Electric Vehicles, they’re quickly changing the competitive landscape of the auto sector.  

 

Inside this automotive report, we analyse the social media presence and performance of three leading breakthrough brands alongside established brands to tell an interesting story of how the sector and consumer perceptions are evolving. 

 

We also include a list of key media contacts you’ll want to target with your communications and a calendar of relevant events and stories that will hit the news agenda in May, June, and July – giving you everything you need to maximise your PR impact over the coming months. 

 

Our social listening analysis examines eight, global automotive brands:

 

  • Ford
  • Toyota
  • Honda
  • Volkswagen
  • Peugeot
  • BYD
  • Dacia
  • Polestar

 

You’ll uncover revealing social media insights that are shaping the future of these brands and the automotive sector:

 

  • Brand mentions over 12 months with analysis of key peaks in chatter
  • Sentiment breakdown for each brand over 12 months
  • Key topics fuelling consumer discussions about the sector and individual companies
  • The top 15 influential sources talking about automotive brands and topics on X (formerly Twitter)

 

Level up your understanding what’s happening right now in the automotive sector and start using it to your advantage.

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