With so much emphasis on internal and external communications surrounding ESG, we delve into how you can engage with stakeholders to really drive your reputation forward and avoid any pitfalls.
During this 30 minute webinar we are joined by Jonathan Bunn, Head of Communications at MetLife. We’ll explore:
- Leveraging international events to inform your communications plans
- The role of comms in sustainability
- The journey of a comms professional navigating sustainability
- Using messages and activities to engage with stakeholders
- What measuring success looks like
Anna Salter
SVP Data & Insights
Anna leads Onclusive’s global Data & Insights function, driving the AMEC award-winning insights strategy across earned and social media. She has experience of reputation, campaign and crisis tracking for corporate, consumer and public sector clients. Anna has made data work for clients throughout her career, whether earned and social measurement for PR, audience data for advertisers or consumer insights for marketing. Anna is an AMEC Board Member and has spoken extensively about the role of LLMs in shaping reputation and consumer decisions.
Jonathan Bunn
Head of Communications, MetLife