Christophe Asselin is a Senior Insights & Content Specialist, and Copywriter at Onclusive, where he focuses on marketing and content creation. With a deep-rooted passion for the web dating back to the era of Netscape, Yahoo! and Altavista, he has been specializing in reputation management since 2007. He is an expert in social listening tools like Onclusive Social (formerly Digimind Social), as well as media and social media data analysis.
Christophe has worked for marketing and communications departments for companies in the telecoms, defense, and pharmaceutical industries. He produces data-driven content to decode current events, major disruptions in sectors and markets, brand influence, media trends, and consumption patterns. He enjoys discussing and writing about social media, the internet, brands, lifestyles, and best practices, with recent articles covering topics like vaccine trust amid misinformation, social media listening strategies, consumer journeys, and industry rankings on platforms like LinkedIn.
