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Webinars  / November 18th, 2021

Managing Corporate Reputation with PESTLE Analysis

Gone are the days when business success was measured solely by growth and profitability. Corporate reputation is becoming increasingly important for getting and retaining customers, hiring skilled talent and attracting investors.

In this webinar, we’ll speak with Kantar Reputation Intelligence about the PESTLE (Political, Economic, Social, Technological, Legal, and Environmental) analysis as a corporate reputation management tool and share tips for using media monitoring and social listening to get ahead of the game.

In this webinar, you’ll learn:

  • Why monitoring external factors is key to reputation management
  • What is PESTLE analysis, and why use it for PR
  • Best practices for managing corporate reputation with PESTLE
  • Using sentiment monitoring, social listening and trending topics for your PESTLE analysis

Webinar Speakers

Philip Lynch

Product Director Insights & Social Kantar Reputation Intelligence

Sean O’Neal

President Onclusive