June 10, 2021
As you plan PR campaigns beyond media relations to drive positive brand sentiment, target audience behavior and/or policy change, PR analytics data can help.
Head of Impact and Planning
Co-founder and Behaviour Designer
Senior Director, Customer Success & Insights
May 13, 2021
Crisis communications situations require multi-channel rapid response and research so that you can address the circumstance thoughtfully. In times of crisis, response strategy and multi-level approvals can be overwhelming.
Senior Counselor, New York
SVP, Digital Innovation Practice Lead
Chief Marketing & Communications Officer
Director of Product Marketing
March 18, 2021
Onclusive & Business Wire Team Up to Identify Characteristics of a Winning News Release In a first-of-its-kind research study in 2020, we analyzed press releases across two dozen industries to better understand syndicated pick-up, social media engagement, and editorial coverage. The findings suggested the best days and times to distribute those releases, how broadly they should be distributed, and in what format the releases should be sent.