Our recent social listening report hones-in-on the Hospitality industry
The hospitality industry faces labor shortages and sustainability challenges while feeling the effects of the cost-of-living crisis. To thrive during economic uncertainty, hotel brands must have a firm grasp of consumer priorities and concerns as well as new and emerging trends.
Inside the Hotels Industry Scan report, we analyze the social media conversations surrounding leading hotel brands and the wider industry to provide valuable insights into how the sector is evolving and adapting to new challenges.
We also include a list of crucial industry media contacts you should target with your communications and campaigns.
Our social listening analysis examines eight global hotel companies and brands:
- Marriott International
- Hyatt Hotels Corporation
- Accor Group
- Hilton Worldwide
- Jin Jiang International
- InterContinental Hotels Group (IHG)
- Meliá Hotels
- Pan Pacific Hotels
We also include a page dedicated to the industry disruptor, Airbnb.
Discover issues that are shaping the future of these brands and the hotel industry through social listening:
- Brand mentions over 12 months with analysis of key peaks in chatter
- Key issues being talked about within the hotel industry
- The insights behind key topics consumers are discussing
- Conversations that are shaping the future of industry disruptor Airbnb
- Top top 15 influential sources talking about the hospitality sector
Stay ahead of the curve in the evolving world of hospitality – download your copy of the report today and unlock the insights driving success in this dynamic industry.