A webinar series: Part 2
To celebrate AMEC Measurement Month we’re joined by communications experts from leading brands, KPMG and NatWest in a two-part webinar series to hear the steps they’ve taken and their future plans to better leverage data and insight to drive and optimise their communications strategies.
Instilling a measurement mindset with NatWest
During this 30 minute webinar Peter Psaila, Senior research Manager at NatWest will explore:
- Setting up a corporate reputation research capability across multiple stakeholder groups
- Bringing together multiple data sources of tradition insight with social and mainstream media monitoring
- The value of research and insights for a more targeted and effective communication strategy
![Anna Salter, UK Head of Consultancy](https://onclusive.com/wp-content/uploads/2022/04/Anna_Salter_Sq-300x300.jpg)
Anna Salter
UK Head of Consultancy, Onclusive
![](https://onclusive.com/wp-content/uploads/2022/05/Peter-Psaila-258x300.jpg)
Peter Psaila
Senior research Manager, NatWest