PR, the psychologist meet Advertising, the dentist
I’m a big, big fan of personification. Huge. So much so that sometimes I mistake my mother for an actual hen or my friend Tom, as alluded to here, as the discipline of public relations. This habitual form of self-entertainment…
Journalism-ism
In light of the subject matter below, compliments of MeredithFineman.com, I have only one question: What rules have I broken? And yet…this leads me to more questions: Is this journalism, bloggism, or lazy content distributionism? Or is it simply repurposing…
How to avoid being a networking doooosh
It’s hard to remember a time the name Heather Meeker wasn’t synonymous with the burgeoning L.A. tech scene and the network required to get through its door. In fact, when I first started dipping my toe in the tech PR…
Give a good story (or get edited out)
Today we continue our series of guest posts from industry leading, best-in-breed PR Pros. Enjoy this insightful piece from Metis Communications’ Director of Content Services, Rebecca Joyner. You know any article written by someone with this title is going to…
PR TIP: Don’t be a loser at SXSW 2013
Ahhh, SXSW. That time of year when every startup under the sun flees to the quaint, country-loving town of Austin, Texas only to have their big launch plans hijacked by the likes of Amex and Pepsi. And this year, possibly…
PR launches “4A” PR campaign
In what seems like a move of sheer, brazen nepotism, today I bring you the wonder that is Ted Iliff. In tight circles, he is more affectionately known as “Cousin Ted”. Or as my friend and colleague Kristen deemed him…
To seem less elusive, PR changes name to Tom
Tom McLeod is the personification of PR. In other words, if PR were encapsulated in a human being, Tom would be that person. Instead of a crotchety, aging man, unsure as to his ultimate fate (Are we dying? Why is…
MDV’s Pamela Mahoney on how to avoid PR sabotage
This week we kick off a series of guest posts from some of the PR industry’s top pros. Some have corporate communications backgrounds and are now working in-house for VCs, major brands or Fortune 500 companies, while others have built…
Entrepreneur Media’s Kara Ohngren talks startups, PR, and journalism
In the words of my dear friend and founder of Astrsk PR, Elliot Tomaeno: “This is the future, and we’re living in it. So deal with it.” This was his [indignant yet charming] response to a discussion we recently had…
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