November 2, 2023 12:00 pm


Quantifying PR Impact: Prove the Value of Communications in 2024 and Beyond

In our fast-evolving digital age, understanding and showcasing the tangible impact of PR has never been more vital.


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As we merge the worlds of traditional and modern metrics, this webinar offers a deep dive into revolutionary ways of evaluating and amplifying your PR strategies.

Excitingly, we’re honored to host Maranda Wilson, esteemed PR Manager from Achievers. With Maranda’s seasoned insights and our advanced exploration of the Analyst platform, you’ll discover:

  • Media Monitoring Reinvented: How our platform’s features, like the power of voice and PR attribution, can redefine your tracking capabilities.
  • C-Suite Ready: Techniques to employ a measurement-centric approach, ensuring your rightful place at the top-tier discussions.
  • Budgeting Mastery: Effective strategies to defend, grow, and maximize your PR budgets.
  • Communicating with the CFO: Articulate your PR’s value in financial terms, bridging the gap between communication and finance.

Maranda will bring her vast experience to the table, highlighting practical implementations and success stories, further anchoring the importance of updated PR metrics in today’s business landscape.

For every PR professional, communication manager, and forward-thinking executive, this is your opportunity to be at the forefront of the industry’s paradigm shift. As we navigate this insightful journey, you’ll be equipped with the tools and knowledge to not just measure, but enhance the value and impact of your PR initiatives.

Post-registration, attendees will receive detailed information on timings and access.

Embrace the future of PR measurement. Ensure your strategies are not just contemporary, but visionary.

Meet our speakers

Maranda Wilson

PR Manager at Achievers

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